Content written to be found, read and trusted.
Every piece starts with the search it needs to answer. We research what ranks, write something better, and fact-check it.
- Free first consultation
- Written plan and quote
- Reply from a real person
What you get
- Topic researchSubjects picked from real search data, with the easiest wins first.
- Briefs and outlinesYou see the outline and the angle before writing starts.
- Writing and editingClear articles with sources, checked for accuracy and plain language.
- On-page SEOTitles, headings, links and images set up properly.
Get a free plan
Tell us about your business. We will send a short, honest plan and a quote.
Overview
Content, explained.
Content marketing gives your buyers something useful before they are ready to buy, so that you are the company they remember when they are. We research the questions your buyers ask, write clear answers, publish them where your buyers look and measure which pieces bring in enquiries.
What is included
What we do for you.
Each part of the work has a clear purpose, and you see the result in your monthly report.
Topic research
Subjects picked from real search data, with the easiest wins first.
Briefs and outlines
You see the outline and the angle before writing starts.
Writing and editing
Clear articles with sources, checked for accuracy and plain language.
On-page SEO
Titles, headings, links and images set up properly.
Refreshing old posts
Existing articles updated so they keep ranking.
How we work
From first call to first report.
Research
We study what your buyers search for and ask, and what already ranks, to choose topics worth your time.
Plan
You approve a plan of topics and angles before writing starts, ordered by how likely each is to bring enquiries.
Write and edit
Experienced writers draft, an editor checks facts and clarity, and you review the result.
Publish and improve
We publish with the right titles, links and images, then update pieces that need a refresh.
The guide
A plain guide to Content.
Write for the question, not for the keyword
Each piece starts with a question a buyer has. We check what already ranks and aim to be clearer and more useful, then use the keyword where it fits naturally.
Cover the whole buying journey
Some content introduces a problem, some compares options and some helps people decide. A good plan has all three, with the closest-to-buying pages first.
Keep it accurate and in your voice
We fact-check, link to sources and match your tone using samples of your writing. Nothing is published without your approval.
Update what works
Old articles can keep ranking if they are refreshed. We review performance and update the pieces with the most potential.
Is it right for you?
When we are a good fit, and when we are not.
Good fit if
- Your buyers research before they buy
- You have real knowledge worth sharing
- You can give us a short call or notes to get facts right
- You are planning for months, not days
Not the right fit if
- You want volume at the lowest price. Thin articles do not rank or sell.
- You cannot review drafts. Accuracy needs your input.
- You want content only for appearance. It should serve a purpose.
What we report on
- Organic visits to each piece
- Enquiries that start from content
- Rankings for the topic of each piece
- Time spent and pages seen after reading
- Links earned by your best articles
Pricing
How pricing works.
Content is quoted per piece or as a monthly package. The price depends on length, depth of research and how technical the subject is. We show you the topic plan and the price per piece before you commit.
What sets the price
- Number of pieces each month
- Depth of research and expert input needed
- Design, images and publishing included
Questions
Good to know.
Do you use AI to write?
We may use tools for research and outlines. Every piece is written or rewritten by a person, then edited and fact-checked.
How many articles do I need?
We suggest what your budget supports. A few strong pieces beat many weak ones.
Can you match my brand voice?
Yes. We start from samples of your writing and a short style guide.
Who owns the content?
You do, once it is paid for in full.
Ready to get started?
Send us your details above, or call us. We will reply with a clear plan and a quote.